Help Center → Features → Bulk Discount Codes

Bulk Discount Codes

Bulk Discount Codes lets you generate hundreds or thousands of unique discount codes for any existing discount in seconds – without leaving Adsgun. Works with both native Shopify discounts and Adsgun Discounts.

On this page

1 What are bulk discount codes?

A standard Shopify discount has a single code that can be shared and reused by many customers. Bulk discount codes take an existing discount and generate a large batch of unique, individual codes that all apply the same discount rules.

This is useful any time you need to give each customer a one-time-use code – for example in email campaigns, influencer partnerships, loyalty rewards, or event giveaways – without manually creating each code one by one.

The discount rules stay the sameBulk codes do not change the underlying discount. Every code you generate applies the exact same value, eligibility conditions, and restrictions as the original discount. You are just creating multiple unique entry points to that same discount.

2 Navigating to Bulk Discounts

  1. Open the Adsgun app from your Shopify Admin.
  2. In the Adsgun sidebar, click Discounts.
  3. At the top of the Discounts page you will see three tabs. Click Bulk Discounts.

The list shows all your discounts – both native Shopify discounts and Adsgun Discounts. Each row shows the discount name, status, type, how many codes already exist for it, and its start and end dates. Click any discount in the list to open the bulk code generator for it.

3 Selecting a discount

Click on any discount from the list to open its bulk code generation page. At the top you will see a Selected Discount summary showing the discount name, its status, type, a short description of its rules, and how many codes already exist for it.

You can generate codes for the same discount multiple times. Each generation adds a new batch of codes on top of any existing ones.

4 Configuring code generation

The Configure Code Generation section is where you define how the codes will look and how many to create. Here is a full breakdown of every option available:

Option What it does Example
Generation Type Controls how the codes are formed. Choose between Random, Sequential, or Custom / Import. See Section 5 for details. Random
Number of Codes How many unique codes to generate in this batch. 100
Code Length The number of characters in each generated code (applies to Random and Sequential types). 8
Character Set Which types of characters to include in generated codes. You can mix and match: Uppercase (A-Z), Lowercase (a-z), Numbers (0-9), Special (!@#$%). Uppercase + Numbers
Prefix Optional text added to the beginning of every code. Useful for identifying the campaign the code belongs to. SUMMER-
Suffix Optional text added to the end of every code. -2026
Separator The character placed between the prefix/suffix and the generated code. Defaults to a hyphen. –

As you adjust settings, the Preview at the bottom of the form updates in real time to show you an example of what the generated codes will look like.

Using Prefix for campaign trackingSetting a prefix like INFL- or EMAIL- makes it easy to identify which campaign a code came from when reviewing usage in Shopify Admin later.

5 Generation types

Adsgun supports three methods for generating bulk codes. Choose the one that fits your use case:

Random
Generates codes using a random mix of characters from the selected character set. Each code is unique and unpredictable.

X7KP-A2NQ

Sequential
Generates codes in a numbered sequence. Useful when you want codes that are easy to sort and track in order.

CODE-0001

Custom / Import
Paste or import your own list of codes. Adsgun will use exactly the codes you provide instead of generating new ones.

YOUR-CODE

6 Generating & exporting codes

Once you have configured all the options, click Generate Codes at the bottom right of the page. A popup will appear showing the full list of generated codes.

From the popup you have three options:

  • Copy All: copies all generated codes to your clipboard as plain text, one code per line.
  • Export CSV: downloads the codes as a CSV file. Useful for importing into email marketing platforms or sharing with a team.
  • Create [N] Codes in Shopify: sends all the codes directly to Shopify and attaches them to the selected discount. This is the option to use if you want the codes to be active and redeemable in your store.

Keep original discount code

At the top of the popup there is a Keep original discount code checkbox. By default this is unchecked, meaning the original single code will be removed once the bulk codes are created in Shopify. Check this box if you want to keep the original code active alongside the new bulk codes.

Removing the original codeIf you are replacing a widely shared original code with unique bulk codes, make sure the original code checkbox stays unchecked. Otherwise both the old shared code and all new unique codes will remain active.

7 Codes in Shopify Admin

After clicking Create in Shopify, all generated codes are pushed to your Shopify Admin and attached to the selected discount. You can verify this directly in Shopify.

  1. Go to Shopify Admin → Discounts
    Find the discount you generated codes for and open it.
  2. Check the Discount code section
    You will see a note showing how many codes were created by the Adsgun app, along with a View all codes link.
  3. Click “View all codes”
    This opens the full list of all individual codes attached to this discount, showing each code, when it was created, and how many times it has been used.

Each code in Shopify is fully independent. You can see exactly how many times each individual code has been used, which makes it easy to track performance per code or identify which codes from a specific campaign have been redeemed.

8 Common use cases

  1. Email marketing campaigns

    Generate a unique code per subscriber so each customer gets a personalized one-time-use offer. Use the Export CSV option to match codes to your email list in your marketing platform.

  2. Influencer & affiliate partnerships

    Give each influencer or affiliate their own unique code using a prefix that identifies them (e.g. ALEX-). Track how many orders each partner drives directly from the Shopify codes list.

  3. Event giveaways & print materials

    Generate codes in bulk and print them on flyers, packaging inserts, or event handouts. Each attendee or customer gets a code that works only once, preventing sharing.

  4. Loyalty rewards

    Reward specific customers with a private one-time discount without creating a public promotion. Generate a small batch, export the CSV, and distribute manually or through your CRM.

Combining with Adsgun promotionsBulk-generated codes work seamlessly inside Adsgun promotions. You can attach a discount that has bulk codes to a Private promotion, then share individual codes with specific customers. Each code will trigger the promotion and apply the discount automatically when the customer visits your store.